DAIICHI SANKYO AT AHA
Location: Dallas, USA
Daiichi Sankyo worked with Sharad at the ‘American Heart Association’ trade event in Dallas. His brief involved delivering a holographic educational tool capable of demonstrating the effects of atrial fibrillation with other complexities such as renal disorders.
This was achieved with the help of live presenters, a virtual holographic doctor and patient case studies. Sharad worked closely with New York creative agency FCB Global.